Searoad Ferries, operates 2 car and passenger ferries on Melbourne’s Port Phillip Bay. Sailing between Sorrento and Queenscliff. They are Australia’s favourite car and passenger ferry and have been operating since 1987.
Whilst working for Merchantwise’s creative studio, I was asked to create a two wall graphics that could be used as a photo point whist on the Ferries.
After exploring a few ideas, we decided to go with a pirate theme to fit with the ferries ‘Speak like a pirate’ campaign they are currently running. These illustrations where then outlined and used in colouring competitions for the younger passengers.
Concept creation • Illustration